From one of the world’s most consistently innovative and celebrated creative agencies comes Rethink the Business of Creativity by Ian Grais, Tom Shepansky, and Chris Staples. This book is a visually appealing how-to manual of Rethink’s 55 best tools for creating a sustainable, successful creative culture—tools that will help you inspire your people, boost your bottom line and take your creative product to the next level. Spring 2020.